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Undergraduate Welcome Kit

The Undergraduate Welcome Kit is sent to all first year students who have been accepted to the university. It provides some basic information, important dates, and a set of stickers to start some school spirit. I was asked to redesign the old kit which was just a standard folded brochure. To really push the school spirit, I added a Ralphie logo die-cut to the front as well as bringing more imagery like the flatirons mountains into the kit. I also used some metallic inks and a soft touch varnish to give it a premium feel.